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Less positive thinking?

Keep it real.

It's no secret that I'm unapologetically unsympathetic toward the 'think and grow rich' antics of the 'power of positive thinking' brigade who have their head so far up their butt that they can no longer readily differentiate between reality and illusion.

And, more harshly, I take strong exception at those who make good money from helping fools delude themselves—using hype to sell hope is inexcusable. If it works for you (or you simply want to kid yourself), that's fine—just don't foist it upon the rest of us as a 'must have'.

I have no problem with stuff like this from Paula Pritchard:

Rejection has claimed more would-be successful Network Marketers than anything else. The fear of rejection can and does paralyze people. It contributes to procrastination and forces people to lie about their activity. That's why, in this industry, both time and effort is devoted to personal development with a major focus on ways to increase our self-esteem and self-confidence.

Sensible stuff. And let's keep it firmly in perspective.

Sure, a healthy attitude and outlook is essential to a great life and a good business… but please don't ever kid yourself it'll be enough—and it's no substitute for common sense and 'proper' business principle & practice.

With a balanced approach, the inevitable rejection in this business is no biggie… just a routine part of everyday commercial life. And 'balanced' is where it all begins to become undone and the wheels fly from the cart which then becomes ditch-bound. Only in Network Marketing is 'positive' so vaunted—no other business sector comes even close.

The reason rejection is so high in this business is the same for rejection in any and every other business… either the product has no market, the person approached isn't in the market, or the pitcher botched it (and maybe all three).

So, whilst learning how to deal with 'no' is vital, let's not lose sight of the real key: develop the savvy to undertake the enterprise wisely. Rather than blunder-in and pitch everybody with 'this stuff is just so wonderful ya gotta have it' nonsense, instead consider the person to whom the approach is made and conduct proceedings appropriately—in a manner to which they can respond reasonably and make a wise and informed decision.

Of course, that'll still likely be 'no'—at which point the self-esteem thing becomes important. But please, let's not use it as a substitute for good business sense.

Filed by g on September 5 2007

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