Quit?
Winners quit fast, quit often, and quit without guilt.
Having in the previous piece 'Don't quit.' covered how Tom Peters suggests dealing with 'odds are zero' situations, let's take a contrasting view from Seth Godin.
Now is as good as time as any to mention his 'The dip' (can't imagine why we haven't before—must be a genuine oversight, so let's get into it), in which he states:
The old saying is wrong—winners do quit, and quitters do win.
Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point—really hard, and not much fun at all.
And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip—a temporary setback that will get better if you keep pushing. But maybe it's really a cul-de-sac, which will never get better, no matter how hard you try.
What really sets superstars apart from everyone else is the ability to escape dead ends quickly, while staying focused and motivated when it really counts.
Winners quit fast, quit often, and quit without guilt—until they commit to beating the right Dip for the right reasons. In fact, winners seek out the Dip. They realize that the bigger the barrier, the bigger the reward for getting past it. If you can become number one in your niche, you'll get more than your fair share of profits, glory, and long-term security.
Losers, on the other hand, fall into two basic traps. Either they fail to stick out the Dip—they get to the moment of truth and then give up—or they never even find the right Dip to conquer.
Whether you're a graphic designer, a sales rep, an athlete, or an aspiring CEO, this fun little book will help you figure out if you're in a Dip that's worthy of your time, effort, and talents. If you are, The Dip will inspire you to hang tough. If not, it will help you find the courage to quit—so you can be number one at something else.
'Where are we, and where do we go from here?' is a question faced by anyone in business—and on more than one occasion.
With few 'right'' answers, a good guide is 'the solution is simple: for future success, learn from the past'. Of course, you'd be daft to ignore it—or hold it as gospel. Other sane options include 'Look around—see what others are doing and see what you can adapt into your own stuff.'
Whether you quit or carry-on isn't the biggest issue here. Instead, it's how you continuously deal with what's happened and is happening—how you develop your experience.
Filed by g on August 20 2008
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